Announcing the New Moz SEO Essentials Certificate: What It Is & How to Get Certified
Posted by BrianChilds “Does Moz offer a certification?” Educating the marketing community about SEO is one of our core values here at Moz. I worked at an agency prior to joining the team back in 2016, and much of what I learned about how to deliver SEO to our clients came from reading the Moz Blog and watching MozCon videos. In 2016, one of Moz’s entrepreneurial product managers, Rachel Moore , launched a new catalog of SEO coursework called Moz Academy. This initiative enabled our community to learn faster through structured, interactive workshops. Since 2017, the team has taught SEO to almost 2,500 students through our various class offerings (I looked it up prior to writing this. That number made me really proud). Across all these interactions, one question asked by our students kept surfacing: Can I get a certificate for completing this coursework? For agencies, the ability to show a certificate of completion is a way to differentiate themselves amongst a cr...